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Mazarron is closer to Europe through various tourist offices (19/01/2012)

Mazarron Town Council wanted to attend the International Tourism Fair FITUR 2012, although this year the Region of Murcia has a stand alone small size.

In this situation, the Department of Tourism council has directed its work conducting several meetings with tourist offices in Europe to become the gateway to the city of potential tourists.

The City Council has been holding these meetings since yesterday and has already had contact with the Tourist Office in Copenhagen (Denmark), the Tourist Office in London (United Kingdom) and the Tourist Office in Helsinki (Finland).

Also, this morning, took place the meeting with the Oslo (Norway) has been one of the most successful.

Scandinavian offices are the best have welcomed the proposals from the Department of Tourism, as they believe to Mazarron and the region as a tourist destination appreciated by its citizens.

This afternoon also hold a meeting with the Tourist Office in Paris (France).

With all it has been agreed to transmit information on Mazarron to give priority treatment to the municipality at the time of offering the Murcian coast between those potential tourists who want to know our region.

Also, from now on we will work with them to participate in professional meetings that are made from these offices to tour operators and travel companies supply the town know firsthand.

As explained by the Mayor of Mazarron, Ginés Campillo, "this new way of looking at the presence of Mazarron in FITUR enable us to reach more people more directly and professionalized."

Also noteworthy is that "this new line of work has allowed for the presence of Mazarron in FITUR much cheaper but more effective than in previous editions, or in front of campaigns so far."

Also, the Department of Tourism has been in contact with the Spanish Federation of Municipalities (FEMP) for implantation in the municipality of the Quality System Destinations (SICTED) to give greater prestige to the services and offerings and leisure tourism Mazarron.

Work is also to be included Mazarrón by the National Observatory of Cures among the destinations that offer health tourism and thermal, with the "Balneario de Mazarron - Hotel Sensol" at the top and, with the purpose of promoting this type tourism between investors and entrepreneurs.

The Observatory is a new structure for interdisciplinary analysis and technical assistance for the promotion of public policies at national, regional and local development provide Spas and spa towns in Spain.

This technical structure, based in Alhama de Granada, was created under the Pilot Project Cures and Rural Development, with support from the Ministry of Agriculture, Food and Environment and the European Agricultural Fund for Rural Development (EAFRD) .

A FITUR have attended, representing the City, the Mayor of Mazarron, Ginés Campillo, and the Councillor for Tourism, Culture and Education, Maria Celeste Soria.

Both have overseen the development of meetings and proposals from the council and have held meetings with the Minister of Tourism of the Autonomous Community of Murcia (CARM), Pedro Alberto Cruz, who thanked the work of the session to promote Murcia as a tourist destination.

Another of the meetings that have occurred during this fair has been with Henry Ujaldón, director general of Tourism CARM, with whom the council has held discussions in recent weeks and with whom the Mayor will meet next week to reach an agreement that lead to the signing of an agreement between the City and the Autonomous Community similar to those that have been signed by La Manga and Aguilas.

With all these proposals, the Department of Tourism has sought to present a tourism Mazarrón differentiated, comprehensive and particularly within the Region of Murcia, as this year have not been on the stand none of the 45 municipalities that make up the Region .

The City Council bid in this way, as will in future meetings, for professional assistance to the fairs that can open the necessary paths to the arrival of tourists to the municipality.

Source: Ayuntamiento de Mazarrón

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